RETAIL · INSTITUTIONAL WEBSITE
Plenitude CosméticosThe identity of a local business, translated to the web.
Plenitude Cosméticos, in Guarujá, needed an institutional website to present the business, its identity and practical information for customers.
MY ROLE
End-to-end delivery
I handled requirements with the client, information structure and visual direction, development and publication of the institutional website.
TECH STACK
01
The challenge
Translate the brand into a clear digital experience while making location, opening hours and contact easy to find.
02
The solution
A responsive institutional website with business presentation, founders, location and direct contact, aligned with the brand’s visual identity.
03
Technical decisions
- 01Next.js and static export for a simple deployment of pre-rendered pages.
- 02TypeScript and styled-components for a custom visual system.
- 03Metadata and local business structured data with public store information.
- 04Optimized media, local font delivery and reserved image dimensions.
04
What was delivered
- A responsive institutional website with the brand’s visual identity.
- Business and founders presentation.
- Location, opening hours and direct contact.
- Local SEO configuration and static deployment.
05
The experience, in practice
Screenshots captured from the public institutional website; content may change over time.
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